Mastering Percentage Increase and Decrease: A Complete Guide

Published on January 14, 2026 • By iPercentageCalculator Team

In our daily lives, numbers are constantly moving. Whether it is the rising price of groceries, a salary hike, or the fluctuation of the stock market, understanding percentage change is the key to financial literacy. While using a digital tool is fast, understanding the math empowers you to make better decisions.

1. What is Percentage Increase?

Percentage increase represents how much a value has grown relative to its original starting point. It is the most common metric used to describe growth in business, such as year-over-year revenue growth or population statistics.

Formula: [(New Value - Original Value) / Original Value] × 100

Example: Calculating a Salary Raise

Imagine you were earning $50,000 last year, and this year your salary increased to $55,000.

Result: You received a 10% raise.

2. What is Percentage Decrease?

A percentage decrease measures the rate of decline. This is vital for shoppers calculating discounts or investors tracking a dip in asset value.

Formula: [(Original Value - New Value) / Original Value] × 100

Example: Retail Discounts

You find a jacket originally priced at $120, but it is now on sale for $90.

Result: The jacket is 25% off.

3. Common Pitfalls: The 50/50 Rule

Many people make the mistake of assuming percentages work symmetrically. If a stock drops by 50% and then gains 50%, you are not back to where you started.

If a $100 stock drops 50%, it is worth $50. If that $50 stock then gains 50%, it only goes up to $75. You are still down 25%. This is why accurate calculation is critical in investing.

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Next Guide: Learn how to calculate these values in Excel →